A brief introduction to Woollarding:

http://www.google.fr/url?sa=t&rct=j&q=&esrc=s&source=web&cd=5&cad=rja&uact=8&ved=0CD4QFjAE&url=http%3A%2F%2Fmetro.co.uk%2F2013%2F06%2F26%2Fgallery-ex-top-gear-presenter-sparks-unlikely-internet-craze-woollarding-3856866%2F&ei=EDF6U6rJOcqz0QW6tYHgBg&usg=AFQjCNFbXt9-CUyJYc0Q__FGpFCXyoE2bw&sig2=SC8g440iAK6tTjgy2Zpyfg&bvm=bv.66917471,d.d2k