The GT3 class has boomed in France in recent years, with Dodge, Corvette, Aston Martin, BMW and Audi all represented last year and looking forward to challenging for the overall title in 2010, so Morgan is in very good company.
Very true Brian and not just in France. The British GT championship is booming simmilarly based on GT3 and here in Portugal they have a new GT3 Championship this year which they want to extend across into Spain next year too. However you need lots of local teams willing to buy cars to get international coverage that way. Plus you dont have a car you can enter Le Mans with....yet..
We shouldn't forget either that the team is sponsored by Baring Banks Sturdza not completely altruistically I would guess and marketing-wise France is tangential to both Switzerland and Monaco, where no doubt many of their wealthy private clients reside.
I had not forgotten that but perhaps what you might not be aware of is that last year (not sure this) Barings also sponsored the works Aston Martin prototype team in the LMS.
