Colin, the slightly gold coloured threaded spring seat tube with the two black anodized locking rings is the giveaway to it being SSL
Shocker adjustment is anticlockwise (loosen) to soften, opposite to harden, for road use don't make the mistake of hardening too much, I advise count how many clicks you have and start midway...then just go softer / harder from mid point
If you rotate the shockers by 180 deg and mount with the adjuster facing the chassis, you can then adjust on the car without even taking the wheel off, or even having to jack up