Flicked through the mag in WHS last week. To me it came over much like the BMW mag or the Honda mag that the dealers send us as ex BMW and Honda customers. In short a bit like advertorial.
Is it an independant mag or is it an effort of MMC?
The company site says it's MMC endorsed. It also seems to be MMC funded. One of their
advertisers slipped that they placed an ad as they were not charged for it. I understand
all the Miscellany advertisers were contacted for their custom. It's a free world. :shrug:
I agree with you. Articles on the cars read like the Malvern Link all over again. But the
layout and presentation is very professional and the other articles can be very good.
A
