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Wales
by Joske Vermeule, September 1
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Forums39
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Most Online1,063 Jun 14th, 2026
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Joined: Jun 2021
Posts: 1,987 Likes: 104
Talk Morgan Enthusiast
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Talk Morgan Enthusiast
Joined: Jun 2021
Posts: 1,987 Likes: 104 |
It was announced and introduced following the 2009 Centenary event at Cheltenham Racecourse. Bud 4/4 - Stanley Thanks, but that's what puzzles me. That would appear to be a logical time/event. But my car is a January 2009 Roadster and has the "new" logo. Just possibly retro-fitted as an "upgrade" ? Unfortunately the earliest photo of the car that I have dates to the Summer of 2011 (and which I cannot blow-up large enough to be sure), when it was for sale by the original owner via SGT then passed to the owner-before-me (who I believe you know, fellow Devonian-resident NeilM). ![[Linked Image]](https://www.tm-img.com/images/2021/10/07/2009-Roadster-closeup-of-cowl-and-badge.jpg) ![[Linked Image]](https://www.tm-img.com/images/2021/10/07/For-sale-via-SGT-Taplow-Aug-2011.jpg)
Peter 2009 3-litre Roadster "Ivor", royal ivory / green
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Joined: Dec 2008
Posts: 22,370 Likes: 354
Roadster Guru Member of the Inner Circle
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Roadster Guru Member of the Inner Circle
Joined: Dec 2008
Posts: 22,370 Likes: 354 |
If you look closely, there may be witness marks where the old badge grooved the paint.
On my 2012, I replaced the new badge with a classic badge, and it looked so much better. But when I tried the same move on my 2016, the new badge had left some indentations in the paint which would have been tough to remove, so I left it alone.
DaveW '05 Red Roadster S1 '16 Yellow (Not the only) Narrow AR GDI Plus 4
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Joined: Jun 2021
Posts: 1,987 Likes: 104
Talk Morgan Enthusiast
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Talk Morgan Enthusiast
Joined: Jun 2021
Posts: 1,987 Likes: 104 |
Thanks Dave, I'll try some forensic research (by daylight) and report back.....
Peter 2009 3-litre Roadster "Ivor", royal ivory / green
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Joined: Jun 2021
Posts: 1,987 Likes: 104
Talk Morgan Enthusiast
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Talk Morgan Enthusiast
Joined: Jun 2021
Posts: 1,987 Likes: 104 |
I checked and there’s no witness marks or phantom image of a badge. Of course this could open-up a whole new can of worms… has the car been resprayed at some time in its history ? (but the paint finish looks consistent and original to me). I have the Centenary Celebrations programme. There’s nothing in the Foreword by Charles Morgan referencing the new logo. I’d have expected something like “As our company moves onwards and upwards, we are maintaining our traditions yet embracing a design ethos in our new models, that we are reflecting in our updated corporate logo with the upswept wing-tips”. (You know, the usual branding agency tripe). As far as I can tell though, he didn’t. Maybe it was covered in Miscellany at the time ? ![[Linked Image]](https://www.tm-img.com/images/2021/10/08/Centenary-Celebrations.md.jpg)
Peter 2009 3-litre Roadster "Ivor", royal ivory / green
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Joined: Dec 2008
Posts: 22,370 Likes: 354
Roadster Guru Member of the Inner Circle
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Roadster Guru Member of the Inner Circle
Joined: Dec 2008
Posts: 22,370 Likes: 354 |
Miscellany would certainly have covered it, and buried in TM there will be some discussion about it,
Maybe the previous owner just replaced the original badge.
DaveW '05 Red Roadster S1 '16 Yellow (Not the only) Narrow AR GDI Plus 4
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Joined: Jun 2021
Posts: 1,987 Likes: 104
Talk Morgan Enthusiast
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Talk Morgan Enthusiast
Joined: Jun 2021
Posts: 1,987 Likes: 104 |
Nice neat solution to my quandary ! I'll ask the question whenever I can establish contact....and you're quite right, there was discussion of the "brand identity refresh" in TM in 2010.
Peter 2009 3-litre Roadster "Ivor", royal ivory / green
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Joined: Dec 2008
Posts: 22,370 Likes: 354
Roadster Guru Member of the Inner Circle
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Roadster Guru Member of the Inner Circle
Joined: Dec 2008
Posts: 22,370 Likes: 354 |
According to uncle Melvyn, the badge changed from 2008: https://mogparts.net/product/cowl-badge-2008-on
DaveW '05 Red Roadster S1 '16 Yellow (Not the only) Narrow AR GDI Plus 4
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Joined: Apr 2017
Posts: 1,799 Likes: 4
Talk Morgan Enthusiast
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Talk Morgan Enthusiast
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My May 2009 Roadster has the old style badge.
Bob
2009 Black Roadster 1999 4/4 2 litre Zetec
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Joined: May 2014
Posts: 5,442 Likes: 133
Black Rat Charter Member
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Black Rat Charter Member
Joined: May 2014
Posts: 5,442 Likes: 133 |
Don't forget Morgan would have used up their old stock despite having a new version.
Keith 2013 narrow bodied + 4 Ruby.
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Joined: Aug 2021
Posts: 13
New to Talk Morgan
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New to Talk Morgan
Joined: Aug 2021
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Steve summers upholstery fantastic work in Malvern
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