Bill, I too was raised in the northeast, and after 13 years in Texas cannot EVER imagine returning....
...we American's are clearly ignorant - but if Superdry is an English company...what's with the Japanese lettering?
Not that ignorant ..... I suspect that most of us are caught out by the Japanese emphasis! A cult thing I guess but I couldn't envisage driving a car giving free advertising to a clothes company AND pay a premium for it as well! Especially one with a clearly dummy bonnet strap !!