Interesting topic this. On one hand I think front suspension that needs a rebuild at 10 to 30000 miles is mad in a new car. On the other hand it is what it is and sells well because of it.
If its modified too much into a modern car perhaps Pur Sang will make a replica of the original like the type 35 they make?
I sold a 37 MG ten years ago because I thought a new generation of people would not want them and then prices would fall - look at them now!
I don't think we should underestimate a generation that wants to get away from modernity..