Having seen press articles, tv progs etc about Koenigseg their openness and clear info re their findings confirms my admiration. I only wish many other car manufacturers were of a similar mentality. OK they are a top end supercar company but so what! In these days of high competition the companies who strive to and achieve true quality and customer satisfaction will do well. Repeat sales, good publicity, good reputation etc..
What annoys me is premium pricing for inferior or poor products and satisfaction.
Sometimes "brand loyalty" is "blind loyalty".

Plus Four MY23 Furka Rouge