A check of Morgan's car locator reveals a 4/4 Sport with 18K for £29K which was probably the near new price in 2012. So 52.8% depreciation would mean a serious dealer mark up.
The only car with 30K mileage is a French +8.
Aaah those french roads!
As always car magazines don't get Morgans.

Titus

2007 +4 4 seater
2017 Mini Cooper
2007 VW Camper
1996 Honda TRX300
2012 Husqvarna 216