I’ve never been as disinterested in F1 as I am in this season. Thanks to Bernie I won’t be watching any races as I don’t take Sky and my only option is recorded highlights if I can avoid the result before the race is shown. Not likely then.
The short term financial gain of taking Sky’s money has repeatedly shown to damage sport, cricket viewing and participation fell away, same for rugby and boxing. F1 viewing in countries where it is subscription only has fallen dramatically.
People who are F1 addicts will already have paid up, a few more will pay up but most casual fans like me won’t pay and interest will wane.