Wow doesn't sell cars in a reliable fashion. Like the old saying about Chinese restaurants - the best place to site one is next door to an existing one - that way you get at least half of his trade and more if you are better.
I was appalled to see a Bentley on the M6 on Friday which looked just like the dozens of other SUVs that seem to be so popular these days. If Bentley can't stick their neck out and wow then it's a lost cause I'm afraid