Not cheap but as you say good advertising. I wish them well as it is brave to kick this off with COVID around.
I do wonder how they will inform the clientele of the lack of luggage space.
MMC's FAQs...
"While there is increased luggage space in the all-new Morgan Plus Four, we recommend no more than two large soft bags and two smaller day bags"
"Due to insurance stipulations for the Morgan Plus Four, any driver must be aged between 25 and 70. However, there are no age restrictions for non-driving guests"
So, many of us are excluded!!