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Joined: Feb 2019
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Talk Morgan Enthusiast
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Talk Morgan Enthusiast
Joined: Feb 2019
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yes, who buys Harleys.... guys my age whose children are grown, the mortgage is paid, and they reminisce about the motorcycle they wanted 45 years ago.

Or guys like me who have been riding motorcycles over the last 45 years

ergo... those who can afford toys


Rodger
2018 M3W "Dreamers on the Rise"
2004 Plus 8 (wife's)
old Goldwings and a couple of Harleys
Joined: Dec 2017
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Talk Morgan Expert
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Talk Morgan Expert
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Well Bunny as your son is in Marketing he will know that when you are telling the story of the vision and fantasy of the product you create a "sexy" aura around the allure which will appeal to a broader profile than what might be your direct target market. You very rarely see any marketing with old farts like us except for pharmaceuticals or retirement products because it is directly targeted at us.

In this case MMC have done a rather good job of selling that allure and I'm sure this is just the first of more to come.


Bruce
1964 4/4 Series V Comp (Megan)
1994 +8 (Maurice) tis no more
2013 M3W (Olga)
Joined: Feb 2019
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Talk Morgan Addict
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Talk Morgan Addict
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It s much more difficult to sell things to a bowling ball with white hair, even if that ball is smarter and more capable.


2019 M3W Sold and is now in Las Vegas enjoying the showgirls :-)

Joined: Feb 2019
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Talk Morgan Enthusiast
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Talk Morgan Enthusiast
Joined: Feb 2019
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Originally Posted by britmog
Well Bunny as your son is in Marketing he will know that when you are telling the story of the vision and fantasy of the product you create a "sexy" aura around the allure which will appeal to a broader profile than what might be your direct target market. You very rarely see any marketing with old farts like us except for pharmaceuticals or retirement products because it is directly targeted at us.

In this case MMC have done a rather good job of selling that allure and I'm sure this is just the first of more to come.


and don't forget pocket catheters....


Rodger
2018 M3W "Dreamers on the Rise"
2004 Plus 8 (wife's)
old Goldwings and a couple of Harleys
Joined: Dec 2018
Posts: 45
G
Just Getting Started
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Just Getting Started
G
Joined: Dec 2018
Posts: 45
As a 28 year old and owner of a M3W I have to say this guy isn’t what comes to mind when I think “cool young hipster.” Not sure what they were going for with the selection of cast. He also doesn’t look like he’s enjoying himself much. They must’ve told him to tone it down. Tough to look that serious when driving one of these!


Norwalk, CT, USA

'12 Morgan 3 Wheeler #401
'79 Porsche 911SC
'73 Norton 750 Commando
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