Just looking at production figures of the long door trads from 1997 is illuminating. All "approximate" figures..

4/4......4,550

Plus 4.......2,150

Plus 8 to 2004..... 1,260

Roadster from 2004........2.300

Aero Plus 8 2012-2019 ....356

Aero 2001-2019............1,040

Draw your own conclusions. The factory survived on these numbers though!