I think I have customized my 2014 4/4 in a way that is very satisfactory to me. No dramatic changes were needed. Over the course of eleven years, I added stronger front springs, back then still from Peter Mulberry, an aluminum radiator, 4-seater leaf springs, removed the lowering blocks between the leaf springs and axle, which gives me more natural traction control than keeping the lowering blocks and adding a Panhard rod, thus also achieving the correct height of the rear body, Thanks to the missing lowering blocks, I now have about 2.5 cm more suspension travel at the rear, and it never bottoms out like it used to. AVOs from Cain Poulton, a beautiful, very functional ans sporty looking Momo Prototipo steering wheel, plus a simple but attractive, unobtrusive shroud made of black leather, a sport manifold one-off with a 300-cell metal catalytic converter, mapping of the ECU (which really made sense because the torque curve was throttled like a hammock; now it's 180 NM and 145 hp.
It sounds like a lot of changes, but all in all, they are quite subtle measures. It's important not to do everything at once, but to experience and feel each change individually before I continue. Not for the sake of continuing, but because it was an additional personalization. This is my fifth Morgan; I only kept the previous four for two years each because they weren't really “my” cars. And back then, I hardly lost any money when I resold them. This 4/4 is a keeper for me. The subtle changes to the chassis give me the main feeling of personalization and a nice emotional gain. 120,000 km in 11 years and 8 trips to Italy.
To add to the question about philosophy, I believe my Morgan is now even “more” Morgan, not softened, on the contrary, very authentic. Its rustic and very basic sporting character with so much feedback is wonderful.