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Aug 24th, 2023
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Joined: Nov 2018
Posts: 265
Learner Plates Off!
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OP
Learner Plates Off!
Joined: Nov 2018
Posts: 265 |
Italian Morgans?? I wonder what this means for the M3W.
'17 M3W:
'08 Ural Gear-Up
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Joined: Aug 2009
Posts: 557
Talk Morgan Regular
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Talk Morgan Regular
Joined: Aug 2009
Posts: 557 |
Sad news, indeed. Hope to get a Roadster before they move to the new chassis...
Last edited by kankeL; 05/03/19 10:07 PM.
2016 M3W, Army Green Matte/Tan Leather, 17k miles
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Joined: Nov 2018
Posts: 265
Learner Plates Off!
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OP
Learner Plates Off!
Joined: Nov 2018
Posts: 265 |
Will be interesting to read the financial details and production plans as they leak. Marketing spin will be glorious, of course. If the M3W is deemed strategic, the risk is mass production. If I'm honest, I hope they retire it. Either way, I have to imagine that 'pre-acquisition' will mean something.
Glad my MMC-built' 3W is safely in the garage.
'17 M3W:
'08 Ural Gear-Up
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Joined: Sep 2014
Posts: 989
Talk Morgan Regular
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Talk Morgan Regular
Joined: Sep 2014
Posts: 989 |
I was wondering if anyone with a Trad Roadster on order would be thinking " maybe I should have waited?" Obviously not!
2015 Morgan 4/4 (Wolf fettled) previously 2014 M3W
MINI Cooper S and numerous BMC/BL relics.
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Joined: Feb 2019
Posts: 3,854 Likes: 2
Talk Morgan Addict
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Talk Morgan Addict
Joined: Feb 2019
Posts: 3,854 Likes: 2 |
This is spurring me to order asap before the M3W goes the way of the dodo.
The flip side of the coin is that maybe they would stick a Motoguzzi engine in it!?
The light at the end of the tunnel is actually a train. 2019 M3W
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Joined: Mar 2017
Posts: 60
Just Getting Started
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Just Getting Started
Joined: Mar 2017
Posts: 60 |
Well, they got a longer run at sole ownership than Ferrari did. A whole eighty years longer.
Honestly, hopefully they don't fuck it up. Morgan is a niche brand for a niche buyer, and a Morgan never dies... so you can't meddle that too much. Hopefully they don't start talking about changing a bunch of stuff once the deal closes... hope it stays the same.
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Joined: Apr 2016
Posts: 2,336 Likes: 150
miles of smiles Talk Morgan Expert
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miles of smiles Talk Morgan Expert
Joined: Apr 2016
Posts: 2,336 Likes: 150 |
I’m sure it’ll be fine and Morgan will continue as is, Lotus has managed fairly well with a similar arrangement. The worst case would be drastic change, Mini springs to mind, probably a great financial success for BMW but a product so far removed from the original, an old-new one is worthless while an old original one, even a pallet of junk, is desirable. Oddly enough, Pretty woman also springs to mind, maybe the new guys with break the company up and spend it all on Julia Roberts lookalikes. 
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Joined: May 2017
Posts: 1,530 Likes: 37
Talk Morgan Enthusiast
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Talk Morgan Enthusiast
Joined: May 2017
Posts: 1,530 Likes: 37 |
The Guzzi engine and a good quiet drivetrain, you three wheelers could be the only ones apart from the family to benefit!
99 plus 8 indigo
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Joined: Jan 2017
Posts: 637
Talk Morgan Regular
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Talk Morgan Regular
Joined: Jan 2017
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Personally, I hope service levels and reliability do change. Yes, it’s a shame it’s no longer family owned but, as long as the new owners invest in the business, it will hopefully be a good thing (and was probably inevitable). Fingers (and toes) crossed! 🤞🤞
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Joined: Apr 2011
Posts: 8,646
Needs to Get Out More!
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Needs to Get Out More!
Joined: Apr 2011
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Lotus has managed fairly well with a similar arrangement. Except that Lotus has since it's sale always been owned by other large automotive companies (apart from the 3 years from 93 to 96 that the company belonged to Romano Artioli, the then owner of Bugatti). GM & Toyota, Proton, now Geely. Lotus has lost substantial amounts of money for all of them, but presumably they have been able to justify this from what they have gained in technological know-how and the kudos of having a sexy brand as the flagship of their portfolio. Vulture capitalists will not be so indulgent; a company that fails to make them money will be disposed of.
Giles. Mogless in Paris.
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