Talk Morgan Forums Morgan Sports Cars Classic Morgans (pre-CX) New Morgan 4/4... and prices!

At 42.850 GBP Oakmere has still a red basically but very nice chosen Sports red 4/4 which I immediately fell in love with if I didn't had a 4/4 and needed an RHD. So graceful and so unpretentious. Just to my taste with the silver painted wheels and, a detail which I like a lot, the spare wheel no matter how simple she otherwise is equipped. (IMHO the spare wheel looks best with a 4/4). A nice steering wheel can be added later or even overrider bumpers.
https://www.oakmeremotorgroup.co.uk/used/prestige/morgan-44-16-new-car-4

So is this the very last not overdone equipped 4/4 like almost new, you can buy in the UK?

I agree that the situation may not change this year or maybe not in the next few years due to the low volume exemption, and I also agree that profitability is the issue especially with the change of ownership.

The new owners of Morgan however will be looking for a return on their investment and if they are limited to 800 or so cars a year to comply with low volume exemption, the options are to build more expensive cars with higher profit margins such as the new Plus 6 or to build more cars.............. and that could well mean exceeding the low volume exemptions.

Interestingly we have been told the 4/4 has ceased production because of regulations on the Sigma engine, but over the years there have been many engines fitted to the 4/4 without the need to stop production. Could the real reason be that the 4/4 is the cheapest and least profitable Morgan or is there a new engine in waiting in the wings?

Interesting comment. There used to be a poster on here called Easter who did the reverse ie Morgan to Lotus and afterwards could never understand the Morgan bit. Takes all sorts I guess. The two cars couldnt be more different

A very good point RobCol, Caterham, who are in a similar situation, managed to sell all of there Suzuki 3 cylinder engined cars almost immediately so couldn't Morgan do the same with the 4/4?
What of the Plus 4? I understand that the current GDI engine is now only used in a very few countries so is that for the chop as well?

Yes, totally different cars!

I think turning 60 had me feeling less 'boy racer' and more 'Gentlemanly'!

It's lovely I agree :>)

I had a look at 4/4 in Germany last year. As it would be clear the production of the 4/4 runs out the german dealers ( also,a second one) grow up the spec to "last edition" and the price for about 5000,- EURs. For cars they had in stock for more than three month. So they had ordered a last edition at a time there was no end of the production in sight!

That was the time I think: thanks, you' re out...

And thanks to BHM for a great customer service in brand new bespoked +4

René

That would be a 4/3 surely! Imagine the extra luggage space under the bonnet though!

I gather that the former marketing Bloke - mr De Roos told the dealers at a dealer meeting that a deal had been done with a supplier for a new range of engines at lower CO2 levels to start in 2019. So — is the Plus Six the start of a range of BMW engines??

I was speaking to one of Morgan’s suppliers today mentioning I was likely to be buying a new plus 4 GDI in around a years and he thought Morgan may not be making them by then. He said they already had cars on the road testing the replacement for the 4/4 and the plus 4. No more details were provided. I guess we will hear soon enough maybe Geneva next year?