It's certainly poppy, and throaty on throttle, but you can accelerate gently and its quiet. Plus it only pops on the overrun.
To put this in context, I don't like noisy exhausts. The sports exhaust which came with my Roadster was impossibly loud with a terrible resonant drone at 70. I changed that back to standard on my second day of ownership.
This is nothing like that. The noise from the GDI is a pleasant sporty sound. MrsW has no problem with it.
DaveW '05 Red Roadster S1 '16 Yellow (Not the only) Narrow AR GDI Plus 4