It gives North American owners the chance to own a 'Morgan' and that, imho, isn't a bad thing. If they are happy with the fact the car has been assembled in the USA, they can own a new Malvern; however, if they'd like a British built Morgan, they can search for an MMC built car. Legislation has necessitated this decision but the upside is that the Malvern option gives the customer a choice.
