The change in marketing may have also meant for some of the dealers may now have to work for their customers, rather than as in the past wait for them to turn up and order a car. back in the days when you had a long waiting list, it didn't really matter. Whilst now with short delivery times , the dealers will have to find a customer pretty dam quick, if they don't want new stock to move off consignment and to become fully paid up and on their books ,with the resultant impact on their cashflow.. Selling cars when you have long delivery times is a very different game to short delivery times and allocated slots.
Hopefully if production stays at about 800 cars a year with say 400 going to the US, we may see the delivery times start to extend again for the rest of the world, which may help residuals. if annual demand greatly exceeds supply.
Last edited by JohnHarris; 10/07/25 08:40 PM.