I am affraid it won't as these businesses are run by number crunchers, not enthusiasts.
Could be more damaging in the long run than any factory technical new stuff

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If our local dealership for Jaguar Land Rover is anything to go by. After half an our there trying cars for size, still no interest in our presence.
So no Coffee or Bacon Butties there in the future if they get the 'Morgan' Marque as well.
Their other 'Aston only' dealership offers Land Rover only in the Winter as they cant sell an Astons then

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