I was thinking about the factory tours. I might be completely wrong but I expect they are a significant part of the company profit.
Assuming that company profit is 3.2million pounds based on the press reports.
Also assuming that there are over 30,000 people taking a tour at 24 pounds that is over 720,000 pounds or nearly 25% of the stated profit.
I might be wrong but I think I read that the factory tours are run by volunteers who are mainly retired Morgan enthusiasts so that mw the tours are basically all profit.
I would assume that the new owners would look at all the sources of income and leave the factory in Malvern. I don't think Morgan tours in an Italian town would be as popular.
An unrelated thought, based on the reputation for a lack of quality Italian products generally have is it really possible that the quality of Morgan cars improve with Italian owners?
