Interesting thread. In my opinion a quality premium priced product can only retain its position if it retains its quality and hence desirability. What has surprised me having attended various talks ,factory visits etc is the fact that Morgan don't seem to take care of the low hanging fruit in the quality department. Whilst i have not bought new myself, tales of rusting washers is just a buying department issue . Same as the corrosion on the running strip bolts... its not necessary. Don't mention the fuel gauge.. It might be a standing joke in Morgan circles but really how difficult is it to fix? i guess its a bought in item so change supplier. None of these issues help with quality and desirability to the outside world
