I am in two minds about this...

Morgan has lost their USP in discontinuing the trad model, as the unique thing about Morgan was that it was a Morden classic car in essence one that was simple to understand and provided a rustic motoring Experience with cheap running costs, little to no depreciation and fun.. The new Chassis and complexity gives with with this heritage to modernity. One only has to look at the sales split to see that the Aero chassis cars were far less popular than the traditional chassis cars, they also have far higher running costs

People also say that the new car reach a younger ownership group! Well I am 35 and has a Morgan since I was 21, I can’t afford the cash outlay to buy a new CX Morgan given that it will be £60k +, Morgan’s used to be a relatively cheap sports car, if you were spending £60k on a sports car as a young person you would not buy a Morgan, you would have a 911, Secondhand Aston, New Alpine a110 etc..

On the positive side I appreciate due to regulations they have to do it at some point and maybe 2020 is good time to do it and it might help the values of Traditional Morgan’s.