Fully agree with your comments. I acquired my trad 6/7 years ago bought new without a ever driven a Morgan or a test drive. It soon become obvious that the build and parts quality was lacking, however I will never sell this car, it is a keeper, they are special. But it concerns me that they have been building the trads for many many years and they don,t improve improve the build quality, the engine bay is littered with sharp burred metal fittings, wires and hoses rub against these. So yes why not include quality components in a std. build. These are not cheap low cost vehicles. Adding bling is not adding quality or value.
I don't disagree with your point, but if your only experience of a Morgan is your own 7 year old car, I would urge you to have a look at some of the older models, then you will truly be able to appreciate just how badly finished they could be!
In the last 20 years of so Morgan have improved their build quality by several orders of magnitude. Not to say there isn't room for improvement, of course.
Sadly I suspect the majority of new Morgan buyers are always going to be swayed by a bit of bling, I suspect most of them wouldn't appreciate having an aluminium radiator rather than plastic, especially if it was a £500 option or whatever.