What.......?
I'm lost.
Lovely backdrop, beautifully filmed, utter drivel.
Morgan is doomed if it is waiting for 'Sophies' to buy cars in any numbers that might keep the factory running and the Italians in profit.
I've been in the Morgan world for a few years and I can't really remember ever seeing anyone who looked remotely like a Sophie driving a Morgan. I can't remember seeing anyone who looks like most of the folk in the current MMC advertising blurb for that matter.🤷🏻♂️
Mainstream advertising nowadays shows realistic representations of the sort of people who their product is aimed at, different colours, ages, sexes, religions and sexual persuasions, but in reality 98% of the people who buy Morgans are grey haired or bald, old white men, but MMC adverts don't represent that.😆
Spot on. After 40 years of exploring the globe I decided to retire! .. So I did and eventually purchased a Morgan... and I am bald(ing)... Guess I am stereotyped now... a sad day..
