The new CX chassis cars do look to most eyes just like a trad. The majority will surely view the new Morgan CX models as an updated and improved version of the original. A Morgan isn't an Aston martin or Porsche ( thankfully!) and I suspect there will always be a market for something different. Not as refined but brimming with character that could be the USP.
I hope the "entry" level will be attainable but in reality Morgans haven't been "cheap" for years now. New Plus 4s seem to be around £48K + now so my guess is that DaveW has it about right at £60K. Will the market bear it? I have no idea but suspect it'll be huge success over the coming years.
I don't see the attraction of existing trads being hurt by it - quite the opposite.
That would be my view, too.
I have no idea whether or not there will be any changes, but the odds are that change is inevitable and if the sheer quality of the Plus Six is a guide, then the factory is entering a new phase in it's history and I really do wish them well. Just listening to people's views and eavesdropping today proved that the brand is as strong as ever, as is the attraction of the M3W...in November...on a freezing, foggy morning...!!
One phrase that keeps cropping up is "improved quality", which is a great thing given that there are a goodly number of Porsche owners who have bought into the CX cars.