The number of low mileage, low ownership trads about is most likely also indicative of the practicality of driving a Morgan may not have meet with the owners expectations from the often short demonstrator drives that first coaxed them into the dream of ownership. I'm sure former solid residuals and a long delivery times may have created a heightened sense of demand, which for some the expectation and reality may well have collided when the dream became reality.
Morgans are not easy to live with, and the likes of TM has bought to a wider audience the joys and sometimes pains associated with ownership and running a Morgan. Which makes for a more informed population of potential Morgan owners, that only had in the past word of mouth and Miscellany outside of the dealership network informing the debate. How often in the past did 'they all do that' enter the Dealer post sales dialogue.
Disseminating knowledge is a powerful tool, that does not always work in the subject matters interests, that often depends on whether the recipient is a buyer or a seller of the product. At the moment it is a full blown buyers market, whether it's a recessional blip or a longer term demise has yet to be seen. But the potential market place is (should they look) better informed than say 20 years ago, and the lengthy delivery lead time has disappeared and with it the inflated used car prices on the back of that lengthy waiting list. In the past there was little second hand stock and little choice in the prices being asked if you wanted to join the Morgan crowd, those days are now long gone.
Last edited by JohnHarris; 04/06/25 11:08 AM.
