Yes, you're right about his business model. He is obviously a smart cookie and a real car enthusiast but I find it difficult to get past his permanent 'smile'. I believe he kept his M3W for around a year but it was a 2013 model which would have needed lots of upgrades so I can't blame him for selling it.
Yes, kept for just over a year and was resold without the wrap so back to Willow Green. It was fairly early days for Youtube car bloggers and as I recall he did videos on collecting from the factory, the wrapping and driving around London.
